Recently launched Incredible India for Digital India has Advantage of 360° Virtual Reality (VRto promote unexplored reasons on visiting Incredible India for global citizens and comes at a time when UNWTO Barometer reflects best ever boom in International Tourism.
Recently launched Incredible India for Digital India has Advantage of 360° Virtual Reality (VRto promote unexplored reasons on visiting Incredible India for global citizens and comes at a time when UNWTO Barometer reflects best ever boom in International Tourism.

Tourism Ministry partners Google for 360° Virtual Reality (VR) videos on Incredible India

Ministry of Tourism, Government of India in collaboration with Google India on 26 April 2018 launched a 360° Virtual Reality (VR) experience video on Incredible India. Describing India as a destination of diverse experiences, Minister of State (IC) for Tourism, K. J. Alphons said, “India is an iconic destination that offers unique experiences of climate, geography, culture, art, literature, and food” The Minister also added that Government wants to give people in India and across the world an opportunity to immerse in our country’s rich heritage. And, through the partnership with Google, it wants to engage new and global audiences and offer them immersive content in a never-before-seen manner.

Speaking during the event, K. J. Alphons added that taking virtual reality to the common man at a low/free cost will further enable an increase in the tourist footfall in Iconic monuments and other tourist destinations with a focus on Museums. Incredible India in 360 degrees, as never seen before takes through a journey across Hampi, Goa, Delhi and Amritsar, and to explore the places and people that make each of these iconic Indian sites incredible. Also present at the launch of Virtual Reality video was Secretary, Ministry of Tourism, Rashmi Verma, and other senior officials along with Director, Policy Planning and Government (Google India), Chetan K., and Google representatives.

According to the communique on the Google India Blog the immersive 360-degree view that tells India’s incredible story to India and the World. From the serenity of a Goan sunset to the teeming crowd of citizens inhabiting the country’s capital, India is a study in contrasts. This mixed bag of experiences makes India ‘incredible’ and a paradise which is much sought after. While many other countries offer one or other monolithic experience of holidaying, India opens the portals to diversified experiences of climate, geography, culture, art, literature, and food.

The said internationally acclaimed tourism campaign brings online a series of compelling visuals: Anyone, anywhere can now immerse themselves in Incredible India! Step into Hampi, Goa, Delhi and Amritsar and experience India as a destination of heritage, festivity, spirituality and adventure.

Advantage of the 360° Virtual Reality (VR) videos on Incredible India

The highlight of the 360° Virtual Reality (VR) videos on Incredible India is that it takes one and all on a journey to some of the most iconic destinations in India. Marvel at the breathtaking view from the Qutub Minar, get a close view of the Guru Granth Sahib in the sanctum sanctorum of Amritsar’s Golden Temple, explore the splendor of the Vitthala Temple complex carvings at Hampi, or kick back and get a sense of Goa’s easygoing vibe, all without ever leaving ones seat.

Whether its a teenager interested in India’s history, or a travel enthusiast waiting to experience Indian heritage like never before, or a globe-trotter who hasn’t yet visited India, the virtual tour of the country, spanning South to North, can serve as a starting point to a new Incredible India experience.

Google has enabled these tours to be turned into into a fully immersive Virtual Reality experience. It has deployed the best of 360-degree video capture technology, including Google’s Yi Halo — with which its team visited Hampi, Goa, Delhi and Amritsar to capture stunning slices of life that typify each place with a promise that a lot more is to come!

 

 

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